I put my money into my website early on when I started my solo cash practice specifically for cosmetic gynecology in 2004. It was the right thing to do at the time. It still is the right thing to do now. My world class webmaster, Suzette Peterson, and my brilliant SEO specialist, Sergei Baghdasarian got me online traction. I spent my money on getting found on the internet and abandoned print. But I was slow in adopting Social Media marketing. I hired several people and several firms, like many of you, and found success not so easy in this new world. I frankly got out marketed by the newbies who did not know the field of cosmetic gynecology but were far superior to me in getting the message out to the rapidly increasing phone focused world! After a decade of searching and dabbling I have the best team now for Women’s Health Social Media Marketing. Medical Marketing Whiz. This old doc has to learn to compete in a new world. Let me show you my secret weapon.

Red Alinsod, MD

So I want to introduce you to Lori Werner, co-founder of “Medical Marketing Whiz,” a medical marketing agency that I partnered with a year ago.

I thought it would be a good idea to introduce you to them because Medical Marketing Whiz specializes in women's health marketing including intimate wellness and cosmetic gynecology and has been able to help over 250 doctors across the US who offer these services. What I am writing is their report card from me. Lori and her team are AWESOME! I am not gettin paid to do this little intro. I write this because I am a true believer in Lori’s genius. You budding cosmetic gynecologists out there should quit making mistakes and just hire her. I wish I knew her in 2004! Now she markets for both my teaching programs at the Alinsod Institute and Gynflix plus my private practice at South Coast Urogynecology.

Their marketing program includes social media, reputation management, email marketing, seminars and events, and webinars. They work very closely with offices and are able to take a lot of the marketing burden off of your hands as well as provide invaluable ideas that are best practices from the most successful offices.  Here are a few examples:

Lori markets for our teaching program in Irvine, California. When Dr. Judy Wei joined my teaching program we announced it to the world.
We highlited our superb staff and easy access location in Irvine, California.
We announced my newsletters and webinars. Lori was the quarterback who orgainzed the timely releases of my content.
I even got to brag about the performance of my newsletter getting 317 video plays and over 24 hours of watch time for the first couple of weeks out. Everyone wanted to know about Barbie it seems!
Lori also got us new patient leads, lots of phone calls, and appointments set up on the practice side of things. Our views on www.urogyn.org blew up.
Every month we would highlight a different technology. We did a bunch on ThermiVa and this one was on Mona Lisa Touch laser.
This one we used to get interest in the Leaky Bladder and our ThermiVa and O-Shot treatments. It sure worked.
We also highlighted all the skin treatments we had from Vampire Facials, to ThermiSmooth, to Morpheus, to Thermage. We got everyone to view the skills of Dr. Judy Wei who loved face and skin treatments.

Feel free to reach out to Lori to see what her team at Medical Marketing Whiz has to offer. They will do a free marketing analysis for practices, which is a nice blueprint that you can implement on your own or work with them. Either way, I just wanted to pass along their contact info and I definitely encourage you to reach out!

Here are a few resources to check out:

$150K Marketing Plan for Women's Intimate Health: https://info.medicalmarketingwhiz.com/intimate-wellness-webinar

Ebook on Marketing Women's Intimate Health: https://info.medicalmarketingwhiz.com/vaginal-rejuvenation-ebook-opt-in

Recorded webinars on marketing: https://www.medicalmarketingwhiz.com/resources-webinars

Bi-weekly live webinars: https://www.facebook.com/medicalmarketingwhiz/events/'

Private Facebook Group: https://www.facebook.com/groups/drmarketingblueprint

Free Training - Marketing OBGYN & Women’s Health Services: https://info.medicalmarketingwhiz.com/womens-health-marketing

And finally, here is the shorter video link version of the Doctor Domination Strategy:

Contact information:

Lori Werner, Co-Founder, 

Medical Marketing Whiz LLC

lori@medicalmarketingwhiz.com

Mobile: 734-740-8216

Thank you for reading Cosmetic Gynecology Newsletter. This post is public so feel free to share it.

Share

Leave a comment

Cosmetic Gynecology Newsletter
Cosmetic Gynecology Newsletter
Authors
Cosmetic Gynecology Newsletter